Catalogue

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ROI in action casebook /
edited by Patricia Pulliam Phillips, and Jack J. Phillips.
imprint
San Francisco : Pfeiffer/Wiley, c2008.
description
xxi, 377 p. : ill. ; 24 cm.
ISBN
0787987174 (pbk.), 9780787987176 (pbk.)
format(s)
Book
More Details
imprint
San Francisco : Pfeiffer/Wiley, c2008.
isbn
0787987174 (pbk.)
9780787987176 (pbk.)
general note
"An essential knowledge resource"--Jacket.
catalogue key
6531968
 
Includes bibliographical references and index.
A Look Inside
Excerpts
Flap Copy
ROI in Action Casebook ROI in Action Casebook offers a collection of ROI case studies that represent the classic use of the proven ROI Methodology. A companion volume to Jack J. Phillips and Patricia Pulliam Phillips's six books in the Measurement and Evaluation Series, this book clearly illustrates the ROI Methodology. The case studies represent a variety of applications in human resources, learning and development, and performance improvement. Each case follows the methodology and describes in detail how it was used to show the value of a particular project or program. Written for anyone who is involved in evaluation projects, this important resource provides pertinent advice on how to approach the planning process, capture the necessary inputs to complete the plans, and develop plans in a simplistic, routine, and consistent way. ROI in Action Casebook serves as a useful guide for the evaluation planning process. The more complex the evaluation, the more this book will be needed. The book addresses the full spectrum of the process including: Importance of planning Various approaches to planning Planning meeting: participants and agenda Verifying the objectives Developing new objectives Completing the data collection plan Completing the ROI analysis plan Completing the project plan Following through with the plan The book includes questions at the end of each case to stimulate additional thought and discussion. The questions can be used to develop and dissect the issues, techniques, methodologies, and results.
Reviews
This item was reviewed in:
Reference & Research Book News, August 2008
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Summaries
Back Cover Copy
The Potential of ROI in Action Although the use of ROI Methodology has its beginning in measuring the impact of training and development, it has quickly expanded to include many other areas including coaching, consulting, human resources, leadership development, and meetings and events in thousands of organizations, including in the public, private, and non-profit sectors. This book highlights dozens of real-world studies that explore measuring ROI in a variety of projects and programs, including effective meeting skills for a telecommunications equipment manufacturer, business coaching at a global hotel chain, a career-development initiative at a global computer company, coaching for new-hire employee retention at a global media company, operational and quality training at a plastics manufacturing company, a professional development day at a technical college, information technology sales training in a nonprofit organization, the effectiveness of an electronic documentation tool, a performance improvement training program at a healthcare organization, negotiations skills training for a mortgage company, and many others. Praise for ROI in Action Casebook "Seeking growth, balance, and progress in your agency? Well, you've just found it in this volume of best practices, case studies, and measurable performance indication that can only be derived from using the ROI Methodology." --Honorable Ruby B. DeMesme, senior fellow and strategist, Management Consulting Solutions, BearingPoint, Inc.
Back Cover Copy
The Potential of ROI in Action Although the use of ROI Methodology has its beginning in measuring the impact of training and development, it has quickly expanded to include many other areas including coaching, consulting, human resources, leadership development, and meetings and events in thousands of organizations, including in the public, private, and non-profit sectors. This book highlights dozens of real-world studies that explore measuring ROI in a variety of projects and programs, including effective meeting skills for a telecommunications equipment manufacturer, business coaching at a global hotel chain, a career-development initiative at a global computer company, coaching for new-hire employee retention at a global media company, operational and quality training at a plastics manufacturing company, a professional development day at a technical college, information technology sales training in a nonprofit organization, the effectiveness of an electronic documentation tool, a performance improvement training program at a healthcare organization, negotiations skills training for a mortgage company, and many others. Praise for ROI in Action Casebook "Seeking growth, balance, and progress in your agency? Well, you've just found it in this volume of best practices, case studies, and measurable performance indication that can only be derived from using the ROI Methodology." -Honorable Ruby B. DeMesme, senior fellow and strategist, Management Consulting Solutions, BearingPoint, Inc.
Bowker Data Service Summary
This is the first book in the 'Measurement in Action Series'. It gives step-by-step guidance on how to conduct planning sessions and develop data collection plans, ROI analysis plans, and project plans and includes tools, templates, and shortcuts proven to work.
Long Description
"ROI in Action Casebook offers a collection of ROI case studies that represent the classic use of the proven ROI Methodologya. A companion volume to Jack J. Phillips and Patricia Pulliam Phillips's six books in the Measurement and Evaluation series, this book clearly illustrates the ROI Methodology. The case studies represent a variety of applications in human resources, learning and development, and performance improvement. Each case follows the methodology and describes in detail how it was used to show the value of a particular project or program."
Main Description
ROI in Action Casebook offers a collection of ROI case studies that represent the classic use of the proven ROI Methodologyª. A companion volume to Jack J. Phillips and Patricia Pulliam Phillips's six books in the Measurement and Evaluation series, this book clearly illustrates the ROI Methodology. The case studies represent a variety of applications in human resources, learning and development, and performance improvement. Each case follows the methodology and describes in detail how it was used to show the value of a particular project or program.
Main Description
ROI in Action Casebook offers a collection of ROI case studies that represent the classic use of the proven ROI Methodology. A companion volume to Jack J. Phillips and Patricia Pulliam Phillips's six books in the Measurement and Evaluation series, this book clearly illustrates the ROI Methodology. The case studies represent a variety of applications in human resources, learning and development, and performance improvement. Each case follows the methodology and describes in detail how it was used to show the value of a particular project or program.
Main Description
ROI in Action Casebook offers a collection of ROI case studies that represent the classic use of the proven ROI Methodology. A companion volume to Jack J. Phillips and Patricia Pulliam Phillipss six books in the Measurement and Evaluation series, this book clearly illustrates the ROI Methodology. The case studies represent a variety of applications in human resources, learning and development, and performance improvement. Each case follows the methodology and describes in detail how it was used to show the value of a particular project or program.
Table of Contents
List of Figures and Exhibitsp. xv
Prefacep. xix
Measuring ROI in Effective Meeting Skills: A Telecommunications Equipment Manufacturerp. 1
Measuring ROI in Business Coaching: A Global Hotel Chainp. 41
Measuring ROI in Sales Training: A Pharmaceutical Companyp. 67
Measuring ROI in a Career Development Initiative: A Global Computer Companyp. 103
Measuring ROI in a Sales Training Programme: An International Hotel Companyp. 131
Measuring ROI in Coaching for New-Employee Retention: A Global Media Companyp. 155
Measuring ROI in Operational and Quality Training: A Plastics Manufacturing Company for the Prepared Foods Industryp. 171
Measuring ROI in a Professional Development Day: A Technical Collegep. 185
Measuring ROI in Sales Training in a Nonprofit Business: An Information Technology Companyp. 203
Measuring ROI in RxSource: An Electronic Documentation Tool: A Pharmacy Benefit Management Companyp. 217
Forecasting ROI in a Performance Improvement Training Program: A Healthcare Organizationp. 259
Measuring ROI in Negotiations Skills Training: A Mortgage Companyp. 287
Measuring ROI in Manage by Fact (MBF) Training: An Automotive Wheels Manufacturing Companyp. 317
Measuring ROI in an Employee Retraining Program: A Global Copper Mining and Manufacturing Companyp. 335
Indexp. 351
About the Editorsp. 365
Special Offer from ROI Institutep. 377
Table of Contents provided by Ingram. All Rights Reserved.

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