Catalogue

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Business solutions for the global poor : creating social and economic value /
[edited by] V. Kasturi Rangan ... [et al.] ; foreword by C.K. Prahalad.
edition
1st ed.
imprint
San Francisco : Jossey-Bass, c2007.
description
xviii, 433 p. : ill., map ; 25 cm.
ISBN
0787982164 (alk. paper), 9780787982164 (alk. paper)
format(s)
Book
Holdings
More Details
added author
imprint
San Francisco : Jossey-Bass, c2007.
isbn
0787982164 (alk. paper)
9780787982164 (alk. paper)
contents note
Introduction -- PT. 1. JUST WHO ARE THE POOR? -- 1. Microcredit, segmentation, and poverty alleviation strategy for women : who are the customers? / Fauzia Erfan Ahmed -- 2. Understanding consumers and retailers at the base of the pyramid in Latin America / Guillermo D'Andrea, Gustavo Herrero -- 3. Marketing programs to reach India's underserved / Kunal Sinha ... [et al.] -- PT. 2. MEETING THE BASIC NEEDS OF THE POOR -- 4. Brcko and the Arizona market / Bruce R. Scott -- 5. Health services for the poor in developing countries : private vs. public vs. private and public / David E. Bloom, Tarun Khanna -- 6. Fighting AIDS, fighting poverty : customer-centric marketing in the generic antiretroviral business / Rohit Deshpandé, Zoë Chance -- 7. Meeting unmet needs at the base of the pyramid : mobile health care for India's poor / Pablo Sánchez, Miguel A. Rodríguez, Joan E. Ricart -- 8. Energizing the base of the pyramid : scaling up successful business models to achieve universal electrification / David J. Jhirad, Annie Woollam -- 9. Utilities and the poor : a story from Colombia / Carlos Rufín, Luis Fernando Arboleda -- 10. Bringing natural gas service to poor areas : the case of Buenos Aires's Moreno District / Marcelo Paladino, Lisandro Blas -- PT. 3. BUILDING THE BOP VALUE CHAIN -- 11. Multiahorro : barrio store / Wilson A. Jácome, Luis E. Loría, Luis Reyes Portocarrero -- 12. Photography and the low-income classes in Brazil : a case study of Kodak / Melchior Dikkers, Paulo Cesar Motta -- 13. The complex business of serving the poor : insights from Unilever's Project Shakti in India / V. Kasturi Rangan, Dalip Sehgal, Rohithari Rajan -- 14. Patrimonio hoy : a groundbreaking corporate program to alleviate Mexico's housing crisis / Arthur I. Segel, Nadeem Meghji, Regina García-Cuéllar -- 15. Creating strong businesses by developing and leveraging the productive capacity of the poor / Kapil Marwaha ... [et al.] -- ITC's e-Choupal : a platform strategy for rural transformation / Ravi Anupindi, S. Sivakumar -- 17. Nestlé's milk district model : economic development for a value-added food chain and improved nutrition / Ray A. Goldberg, Kerry Herman -- PT. 4. BUSINESS AND LEADERSHIP MODELS -- 18. Building new business value chains with low-income sectors in Latin America / James E. Austin ... [et al.] -- 19. Viable business models to serve low-income customers : lessons from the Philippines / Gerardo C. Ablaza Jr. ... [et al.] -- 20. When giants discover the disadvantaged : managerial challenges and success factors in building capacity to served underserved markets / Rosabeth Moss Kanter -- PT. 5. THE ROLE OF GOVERNMENT AND CIVIL SOCIETY -- 21. The role of financial institutions in revitalizing low-income neighborhoods / Carolyn Welch, Ann Scoffier -- 22. Houses for the poor and new business for banks : creating a market for affordable housing / Doug Guthrie, Michael McQuarrie -- 23. The South African financial sector charter : a supplementary market framework to achieve affirmative action / R.S. Tucker, Thomas S. Mondschean, Bruce R. Scott -- 24. How social entrepreneurs enable human, social, and economic development / Christian Seelos, Johanna Mair -- 25. Hybrid value chains : social innovations and development of the small farmer irrigation market in Mexico / Valeria Budinich, Kimberly Manno Reott, Stéphanie Schmidt -- 26. Entrepreneurship and poverty alleviation in South Africa / Frederick Ahwireng-Obeng, Mthuli Ncube -- 27. A gentler capitalism : black business leadership in the new South Africa / Linda A. Hill, Maria Farkas -- PT. 6. MEASURING SUCCESS -- 28. Microfinance : business, profitability, and creation of social value / Michael Chu -- 29. Alleviating global poverty through microfinance : factors and measures of financial, economic, and social performance / Marc J. Epstein, Christopher A. Crane -- 30. Strong double-bottom-line banking / David J. Porteous -- 31. H&R Block's refund anticipation loans : perilous profits at the bottom of the pyramid? / David T. Rose, Daniel Schneider, Peter Tufano -- 32. When is doing business with the poor good for the poor? : a household and national income accounting approach / Herman B. Leonard.
general note
Papers presented at A Conference on Global Poverty: Business Solutions and Approaches held at Harvard University, on Dec. 1-3, 2005.
catalogue key
6139928
 
Includes bibliographical references (p. 403-415) and index.
A Look Inside
Excerpts
Flap Copy
In September 2000, the United Nations set forth a Millennium Development Goal of halving the number of people living in extreme poverty by the year 2015. While there is still much work to be done to reach this goal, the men and women who dwell at the base of the economic pyramid (BOP) are capturing the attention of corporate executives and senior managers. More and more businesses are redefining their interactions with the poor from an obligation to one integral to continued business growth and profitability. Based on research presented at The Harvard Business School's first-ever conference on business approaches to poverty alleviation, Business Solutions for the Global Poor brings together perspectives from leading academics and corporate, nonprofit and public sector managers. The contributors draw on practical and dynamic how-to insights from leading BOP ventures from more than twenty countries worldwide. This important volume reflects poverty's multi-faceted nature and a broad range of actors-multinational and local businesses, entrepreneurs, civil society organizations and governments-that play a role in its alleviation. The book examines the characteristics, preferences, and habits of the poor. It includes illustrative case studies that explore the role of business in meeting the poor's basic needs for security, healthcare, housing and utilities. The contributors show how companies have successfully adapted their value proposition to the needs of low-income, and poor consumers in the retail, technology, and consumer good sectors. The book also reveals how the private sector can help facilitate the integration of the poor into the global production system. In addition, Business Solutions for the Global Poor outlines the challenges companies face when seeking to operate at the base of the pyramid and includes overarching business principles for serving the BOP.
Reviews
Review Quotes
"This excellent collection including business contributions from 11 countries, demonstrates how creating shared value?for shareholders and society-s the basis for a long-term successful business." ?Peter Brabeck-Letmathe, chairman and CEO, Nestlé "It is the rare mix of breadth and depth that makes this collection so extraordinary and so valuable. We are introduced to the world?s poor in detail, learn the many ways that business can help them work their way out of poverty, and told what governments and citizens? groups must do to make this happen. Business leaders even discover how they can generate both economic and social value." ?Stephan Schmidheiny, founder, World Business Council for Sustainable Development "This book provides excellent case studies that vividly describe how new business models can address the problems and the opportunities at the ?bottom of the pyramid?; it thereby shows how corporate social responsibility can be embedded into normal commercial operations. The fact that these case studies are drawn from many industries on several continents add greatly to its credibility." ?Antony Burgmans, chairman, Unilever "This is a very important book. If it?s widely read and widely applied, it might even prove to be a world-changing book. Expert contributors from different nations take an unsentimental look at the world?s poorest 3 billion people and ask: are there new ways of doing business that could be both beneficial for the poor and profitable for companies? Their answers are imaginative, practical and encouragingly positive." ?Sir Martin Sorrell, CEO, WPP "This volume focuses on a challenge that business, worldwide, has hitherto not regarded as being within its ambition: the challenge of banishing poverty. . . . . The book makes a significant contribution towards setting business on that endeavor." ?Rattan N. Tata, Chairman, Tata Sons Limited
"This excellent collection including business contributions from 11 countries, demonstrates how creating shared value-for shareholders and society-s the basis for a long-term successful business." -Peter Brabeck-Letmathe, chairman and CEO, Nestle "It is the rare mix of breadth and depth that makes this collection so extraordinary and so valuable. We are introduced to the world's poor in detail, learn the many ways that business can help them work their way out of poverty, and told what governments and citizens' groups must do to make this happen. Business leaders even discover how they can generate both economic and social value." -Stephan Schmidheiny, founder, World Business Council for Sustainable Development "This book provides excellent case studies that vividly describe how new business models can address the problems and the opportunities at the 'bottom of the pyramid'; it thereby shows how corporate social responsibility can be embedded into normal commercial operations. The fact that these case studies are drawn from many industries on several continents add greatly to its credibility." -Antony Burgmans, chairman, Unilever "This is a very important book. If it's widely read and widely applied, it might even prove to be a world-changing book. Expert contributors from different nations take an unsentimental look at the world's poorest 3 billion people and ask: are there new ways of doing business that could be both beneficial for the poor and profitable for companies? Their answers are imaginative, practical and encouragingly positive." -Sir Martin Sorrell, CEO, WPP "This volume focuses on a challenge that business, worldwide, has hitherto not regarded as being within its ambition: the challenge of banishing poverty. . . . . The book makes a significant contribution towards setting business on that endeavor." -Rattan N. Tata, Chairman, Tata Sons Limited
"This excellent collection including business contributions from 11 countries, demonstrates how creating shared value-for shareholders and society-s the basis for a long-term successful business." -Peter Brabeck-Letmathe, chairman and CEO, Nestl "It is the rare mix of breadth and depth that makes this collection so extraordinary and so valuable. We are introduced to the world's poor in detail, learn the many ways that business can help them work their way out of poverty, and told what governments and citizens' groups must do to make this happen. Business leaders even discover how they can generate both economic and social value." -Stephan Schmidheiny, founder, World Business Council for Sustainable Development "This book provides excellent case studies that vividly describe how new business models can address the problems and the opportunities at the 'bottom of the pyramid'; it thereby shows how corporate social responsibility can be embedded into normal commercial operations. The fact that these case studies are drawn from many industries on several continents add greatly to its credibility." -Antony Burgmans, chairman, Unilever "This is a very important book. If it's widely read and widely applied, it might even prove to be a world-changing book. Expert contributors from different nations take an unsentimental look at the world's poorest 3 billion people and ask: are there new ways of doing business that could be both beneficial for the poor and profitable for companies? Their answers are imaginative, practical and encouragingly positive." -Sir Martin Sorrell, CEO, WPP "This volume focuses on a challenge that business, worldwide, has hitherto not regarded as being within its ambition: the challenge of banishing poverty. . . . . The book makes a significant contribution towards setting business on that endeavor." -Rattan N. Tata, Chairman, Tata Sons Limited
"This excellent collection including business contributions from 11 countries, demonstrates how creating shared value-for shareholders and society-s the basis for a long-term successful business." -Peter Brabeck-Letmathe, chairman and CEO, Nestl_"It is the rare mix of breadth and depth that makes this collection so extraordinary and so valuable. We are introduced to the world's poor in detail, learn the many ways that business can help them work their way out of poverty, and told what governments and citizens' groups must do to make this happen. Business leaders even discover how they can generate both economic and social value." -Stephan Schmidheiny, founder, World Business Council for Sustainable Development"This book provides excellent case studies that vividly describe how new business models can address the problems and the opportunities at the 'bottom of the pyramid'; it thereby shows how corporate social responsibility can be embedded into normal commercial operations. The fact that these case studies are drawn from many industries on several continents add greatly to its credibility." -Antony Burgmans, chairman, Unilever"This is a very important book. If it's widely read and widely applied, it might even prove to be a world-changing book. Expert contributors from different nations take an unsentimental look at the world's poorest 3 billion people and ask: are there new ways of doing business that could be both beneficial for the poor and profitable for companies? Their answers are imaginative, practical and encouragingly positive." -Sir Martin Sorrell, CEO, WPP"This volume focuses on a challenge that business, worldwide, has hitherto not regarded as being within its ambition: the challenge of banishing poverty. . . . . The book makes a significant contribution towards setting business on that endeavor." -Rattan N. Tata, Chairman, Tata Sons Limited
This item was reviewed in:
Reference & Research Book News, May 2007
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Summaries
Back Cover Copy
Praise for Business Solutions for the Global Poor "This excellent collection including business contributions from 11 countries, demonstrates how creating shared value-for shareholders and society-is the basis for a long-term successful business." -Peter Brabeck-Letmathe, chairman and CEO, Nestle "It is the rare mix of breadth and depth that makes this collection so extraordinary and so valuable. We are introduced to the world's poor in detail, learn the many ways that business can help them work their way out of poverty, and told what governments and citizens' groups must do to make this happen. Business leaders even discover how they can generate both economic and social value." -Stephan Schmidheiny, founder, World Business Council for Sustainable Development "This book provides excellent case studies that vividly describe how new business models can address the problems and the opportunities at the 'bottom of the pyramid'; it thereby shows how corporate social responsibility can be embedded into normal commercial operations. The fact that these case studies are drawn from many industries on several continents add greatly to its credibility." -Antony Burgmans, chairman, Unilever "This is a very important book. If it's widely read and widely applied, it might even prove to be a world-changing book. Expert contributors from different nations take an unsentimental look at the world's poorest 3 billion people and ask: are there new ways of doing business that could be both beneficial for the poor and profitable for companies? Their answers are imaginative, practical and encouragingly positive." -Sir Martin Sorrell, CEO, WPP "This volume focuses on a challenge that business, worldwide, has hitherto not regarded as being within its ambition: the challenge of banishing poverty. . . . . The book makes a significant contribution towards setting business on that endeavor." -Rattan N. Tata, chairman, Tata Sons Limited
Back Cover Copy
Praise for Business Solutions for the Global Poor"This excellent collection including business contributions from 11 countries, demonstrates how creating shared value-for shareholders and society-is the basis for a long-term successful business." -Peter Brabeck-Letmathe, chairman and CEO, Nestl_"It is the rare mix of breadth and depth that makes this collection so extraordinary and so valuable. We are introduced to the world's poor in detail, learn the many ways that business can help them work their way out of poverty, and told what governments and citizens' groups must do to make this happen. Business leaders even discover how they can generate both economic and social value." -Stephan Schmidheiny, founder, World Business Council for Sustainable Development"This book provides excellent case studies that vividly describe how new business models can address the problems and the opportunities at the 'bottom of the pyramid'; it thereby shows how corporate social responsibility can be embedded into normal commercial operations. The fact that these case studies are drawn from many industries on several continents add greatly to its credibility." -Antony Burgmans, chairman, Unilever"This is a very important book. If it's widely read and widely applied, it might even prove to be a world-changing book. Expert contributors from different nations take an unsentimental look at the world's poorest 3 billion people and ask: are there new ways of doing business that could be both beneficial for the poor and profitable for companies? Their answers are imaginative, practical and encouragingly positive." -Sir Martin Sorrell, CEO, WPP"This volume focuses on a challenge that business, worldwide, has hitherto not regarded as being within its ambition: the challenge of banishing poverty. . . . . The book makes a significant contribution towards setting business on that endeavor." -Rattan N. Tata, chairman, Tata Sons Limited
Back Cover Copy
Praise for Business Solutions for the Global Poor "This excellent collection including business contributions from 11 countries, demonstrates how creating shared value-for shareholders and society-is the basis for a long-term successful business." -Peter Brabeck-Letmathe, chairman and CEO, Nestl "It is the rare mix of breadth and depth that makes this collection so extraordinary and so valuable. We are introduced to the world's poor in detail, learn the many ways that business can help them work their way out of poverty, and told what governments and citizens' groups must do to make this happen. Business leaders even discover how they can generate both economic and social value." -Stephan Schmidheiny, founder, World Business Council for Sustainable Development "This book provides excellent case studies that vividly describe how new business models can address the problems and the opportunities at the 'bottom of the pyramid'; it thereby shows how corporate social responsibility can be embedded into normal commercial operations. The fact that these case studies are drawn from many industries on several continents add greatly to its credibility." -Antony Burgmans, chairman, Unilever "This is a very important book. If it's widely read and widely applied, it might even prove to be a world-changing book. Expert contributors from different nations take an unsentimental look at the world's poorest 3 billion people and ask: are there new ways of doing business that could be both beneficial for the poor and profitable for companies? Their answers are imaginative, practical and encouragingly positive." -Sir Martin Sorrell, CEO, WPP "This volume focuses on a challenge that business, worldwide, has hitherto not regarded as being within its ambition: the challenge of banishing poverty. . . . . The book makes a significant contribution towards setting business on that endeavor." -Rattan N. Tata, chairman, Tata Sons Limited
Main Description
Based on research presented at The Harvard Business School's first-ever conference on business approaches to poverty alleviation, Business Solutions for the Global Poor brings together perspectives from leading academics and corporate, non-profit and public sector managers. The contributors draw on practical and dynamic how-to insights from leading BOP ventures from more than twenty countries world-wide. This important volume reflects poverty's multi-faceted nature and a broad range of actors-multinational and local businesses, entrepreneurs, civil society organizations and governments-that play a role in its alleviation.
Main Description
Based on research presented at The Harvard Business School?s first-ever conference on business approaches to poverty alleviation, Business Solutions for the Global Poor brings together perspectives from leading academics and corporate, non-profit and public sector managers. The contributors draw on practical and dynamic how-to insights from leading BOP ventures from more than twenty countries world-wide. This important volume reflects poverty?s multi-faceted nature and a broad range of actors?multinational and local businesses, entrepreneurs, civil society organizations and governments?that play a role in its alleviation.
Table of Contents
Forewordp. xv
Acknowledgmentsp. xvii
Introductionp. 1
Just Who are the Poor?
Microcredit, Segmentation, and Poverty Alleviation Strategy for Women: Who Are the Customers?p. 15
Understanding Consumers and Retailers at the Base of the Pyramid in Latin Americap. 25
Marketing Programs to Reach India's Underservedp. 40
Meeting the Basic Needs of the Poor
Brcko and the Arizona Marketp. 53
Health Services for the Poor in Developing Countries: Private vs. Public vs. Private and Publicp. 63
Fighting AIDS, Fighting Poverty: Customer-Centric Marketing in the Generic Antiretroviral Businessp. 73
Meeting Unmet Needs at the Base of the Pyramid: Mobile Health Care for India's Poorp. 84
Energizing the Base of the Pyramid: Scaling up Successful Business Models to Achieve Universal Electrificationp. 92
Utilities and the Poor: A Story from Colombiap. 107
Bringing Natural Gas Service to Poor Areas: The Case of Buenos Aires's Moreno Districtp. 117
Building the Bop Value Chain
Multiahorro: Barrio Storep. 128
Photography and the Low-Income Classes in Brazil: A Case Study of Kodakp. 135
The Complex Business of Serving the Poor: Insights from Unilever's Project Shakti in Indiap. 144
Patrimonio Hoy: A Groundbreaking Corporate Program to Alleviate Mexico's Housing Crisisp. 155
Creating Strong Businesses by Developing and Leveraging the Productive Capacity of the Poorp. 167
ITC's e-Choupal: A Platform Strategy for Rural Transformationp. 173
Nestle's Milk District Model: Economic Development for a Value-Added Food Chain and Improved Nutritionp. 183
Business and Leadership Models
Building New Business Value Chains with Low-Income Sectors in Latin Americap. 193
Viable Business Models to Serve Low-Income Consumers: Lessons from the Philippinesp. 207
When Giants Discover the Disadvantaged: Managerial Challenges and Success Factors in Building Capacity to Serve Underserved Marketsp. 223
The Role of Government and Civil Society
The Role of Financial Institutions in Revitalizing Low-Income Neighborhoodsp. 239
Houses for the Poor and New Business for Banks: Creating a Market for Affordable Housingp. 249
The South African Financial Sector Charter: A Supplementary Market Framework to Achieve Affirmative Actionp. 259
How Social Entrepreneurs Enable Human, Social, and Economic Developmentp. 271
Hybrid Value Chains: Social Innovations and Development of the Small Farmer Irrigation Market in Mexicop. 279
Entrepreneurship and Poverty Alleviation in South Africap. 289
A Gentler Capitalism: Black Business Leadership in the New South Africap. 295
Measuring Success
Microfinance: Business, Profitability, and Creation of Social Valuep. 309
Alleviating Global Poverty Through Microfinance: Factors and Measures of Financial, Economic, and Social Performancep. 321
Strong Double-Bottom-Line Bankingp. 335
H&R Block's Refund Anticipation Loans: Perilous Profits at the Bottom of the Pyramid?p. 349
When Is Doing Business with the Poor Good-for the Poor? A Household and National Income Accounting Approachp. 362
Conference Participantsp. 374
Notesp. 382
Referencesp. 403
About the Contributorsp. 416
About the Editorsp. 419
Indexp. 423
Table of Contents provided by Ingram. All Rights Reserved.

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